Why education needs a rebrand — Amin Shaykho // Kadama

Amin Shaykho, CEO of Kadama, delves into branding strategies for Gen Z. In stark contrast to previous generations, Gen Z is more likely to pursue their passions rather than settle for something they don't enjoy. Ultimately, schools that maintain a one-size-fits-all curriculum instead of identifying students’ passions and building upon them, risk failing to engage this new generation. Today, Amin discusses why education needs a rebrand.
About the speaker

Amin Shaykho

Kadama

- Kadama

  • Part 1 Why education needs a rebrand — Amin Shaykho // Kadama
  • Part 1 Why education needs a rebrand — Amin Shaykho // Kadama
About the speaker

Amin Shaykho

Kadama

- Kadama

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    Part 1Why education needs a rebrand — Amin Shaykho // Kadama

    Amin Shaykho, CEO of Kadama, delves into branding strategies for Gen Z. In stark contrast to previous generations, Gen Z is more likely to pursue their passions rather than settle for something they don't enjoy. Ultimately, schools that maintain a one-size-fits-all curriculum instead of identifying students’ passions and building upon them, risk failing to engage this new generation. Today, Amin discusses why education needs a rebrand.