Welcome to the

Rebrand Podcast

Hear the stories of the world’s most impactful brand campaigns, as told by the agency & in-house marketers who built them.

Recent Rebrand Podcast Episodes

Chris Orzechowski | 100 Year Brand

What do Coca Cola, Harley Davidson, Ralph Lauren brands have in common — Chris Orzechowski // 100 Year Brand

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Chris Orzechowski | 100 Year Brand

Building a +100 Year American brand — Chris Orzechowski // 100 Year Brand

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Montanna Olivarez | Freeman

The significance of short-form video for modern branding — Montanna Olivarez // Freeman

Montanna Olivarez, Senior Manager & Associate Creative Brand Director at Freeman, discusses short-form video for modern branding. Short-form videos have come a long way since the days of Vine, becoming an integral part of modern branding strategies. With platforms like TikTok gaining popularity, short-form videos offer an opportunity for brands to reach a broader audience,…

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Meet Our Host

Scott Harkey CEO and Founder of THE HARKEY GROUP

A marketing strategy executive with extensive experience leveraging traditional & digital marketing initiatives for local and national brands. Scott has lead the expansion of his agency to include a family of marketing services including the Nomadic Agency (Digital Creative) and Matter Film Studios. He is a proud member of both YPO and the Forbes Council.

Under Scott's stewardship, THE HARKEY GROUP was named one of Inc 500’s Fastest Growing Private Companies five years in a row and is ranked one of the Top 100 Fastest Growing Adverting Agencies in the USA. Their client roster includes: Pepsi, Arizona State University, Fiesta Bowl, DeVry University, and more.