Welcome to the

Rebrand Podcast

Hear the stories of the world’s most impactful brand campaigns, as told by the agency & in-house marketers who built them.

Recent Rebrand Podcast Episodes

Chris Schmicker | Shopify

How Shopify’s “Retail Grammys” program helped drive brand affinity

Director of Brand Marketing at Shopify, Chris Schmicker, delves into the innovative "Retail Grammys" program that significantly boosted brand affinity. By recognizing outstanding achievements in retail, Shopify's program not only celebrates success but also fosters a sense of community within the industry. Tune in as Chris shares insights on how such initiatives can drive brand…

Play Podcast

April Augustine | Gaming Laboratories International

GLI’s VR Lab tour marketing campaign

Director of Marketing at Gaming Laboratories International, April Augustine, delves into the innovative VR Lab tour marketing campaign by GLI. Discover how leveraging virtual reality can revolutionize marketing strategies in the gaming and iGaming industries.

Play Podcast

Dan Levi | Clear Channel Outdoor

Addressing the major challenges facing CMOs

Chief Marketing Officer at Clear Channel Outdoor, Dan Levi, delves into the major challenges facing CMOs in today's dynamic marketing landscape. With a focus on navigating the evolving digital sphere and optimizing budget allocation for long-term brand building, Dan provides valuable insights for CMOs looking to create meaningful connections with customers.

Play Podcast

Ways to join the Rebrand Revolution

SpeakerApplication

Want to speak on the Rebrand podcast? Complete our speaker application to get the ball rolling.

PodcastSponsorship

Learning how podcasting can help you reaching your awareness, and demand generation goals?

Brand Marketing Questions

Have a marketing question or want to talk to the producers of the Rebrand Podcast?

Meet Our Host

Scott Harkey CEO and Founder of THE HARKEY GROUP

A marketing strategy executive with extensive experience leveraging traditional & digital marketing initiatives for local and national brands. Scott has lead the expansion of his agency to include a family of marketing services including the Nomadic Agency (Digital Creative) and Matter Film Studios. He is a proud member of both YPO and the Forbes Council.

Under Scott's stewardship, THE HARKEY GROUP was named one of Inc 500’s Fastest Growing Private Companies five years in a row and is ranked one of the Top 100 Fastest Growing Adverting Agencies in the USA. Their client roster includes: Pepsi, Arizona State University, Fiesta Bowl, DeVry University, and more.